Final Draft of Newspaper Poster

This is my final newspaper poster which is advertising my university newspaper. The Big Steps header has been continued from the newspaper and website in order to become recognisable and establish continuity. I have also continued the theme of red and black as to relate all of the media together. I have used circular dots to attract attention and provide a background for the text to stand out. In the top left corner I have included the date of release of the issue that is being promoted. 'Find out Southends top 10 bars' generates interest in the article, and will appeal to the student audience. 'Bringing you even more news and offers!...Don't miss out!' aims to provide motivation to get the newspaper. The mention of offers will also appeal to students, as their social lifestyle is restricted by budget. In the bottom black dot, I have featured snappy headlines previewing what will be featured in the newspaper. I have aimed to generate interest from a wide audience of students, so have contained many different subjects. 'Spring trends...Nightclub brawls...College competitions...Car crash rescues...Valentines day...Southend sports' These headlines all attract interest in the popular areas of fashion, sports, social life, big news and competitions. I have used a white background as I felt it appeared more clean cut, however I did use some effects to make the background more visually appealing.I have used brush strokes which have been shadowed, and the texture has been changed in order to add contrast to a blank background. Onto the white background I have used a swirl of a black colour to contrast from the red of the strokes. The 'MARCH 2010' has had several effects added to it, such as drop shadow, bevel and emboss and it has been sharpened.

In conclusion, I feel this I feel this is a suitable poster as it continues the theme of dots between the newspaper and website, which would enable people to relate each together. It has details of what will be featured in the issue in short and snappy headlines. The BIG STEPS is central to the page so it is clear what is being promoted. 

Improvements I could make given more time could be aspects such as placing a cost, or the mention that the newspaper is free. I perhaps would have also taken the chance to spend more time on photoshop, maybe involving some of my own images in the poster.