Name of Newspaper

In order to attract my audience to my newspaper I need to have a name which hints at what the newspaper will be about, whilst attracting my target audience. I brainstormed several words which I thought could be associated with universities. I then decided to conduct a survey to decide which name would appeal most. Out of 5 possible choices, Moving On, University Life, Decisions, Big Dreams and Big Steps, Big Steps was the most popular. Out of the 20 people surveyed, 8 supported Big Steps, 7 choosing Big Dreams, with others gaining 3 or less votes. I feel these names have appealed to my audience the most as the words in the title give reference to univeristy, whilst not appearing too dull and boring. Using Big Steps, the next choice I faced was the spelling of Steps. To appeal to my target audience I had the idea to spell it as 'Stepz' as it indicates the age of the audience. Slang is seen as popular with the younger generation, and may interest the audience in picking up the newspaper. However for people going to university, slang or may not make this magazine anymore appealing, as they are taking a serious interest in education and the future. Therefore I will keep the original spelling of steps, calling my newspaper Big Steps.